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SAP and Infolog are the two leading players in the Benelux demand planning applications market

In its Demand Planning Report 2007, Capgemini throws light on an increased acceptance of demand planning processes in supply chain management

Publicatiedatum 4 December 2007

There is a growing awareness of the essential contribution of demand planning processes to overall supply chain performance. With this awareness comes a general acceptance of professional demand planning applications to support these processes. Based on Capgemini research among 14 software vendors in the Benelux, the Demand Planning  Report 2007 offers an extensive analysis of the functionality and market positions of software solutions that are available for demand planning and forecasting. In addition, the report provides insight in the most significant developments and trends in the demand planning area.

More focus on Sales and Operations Planning
The most important development in the planning area is the integration of demand planning with supply planning. Across all industries, companies are striving for mature Sales & Operations planning processes. Software vendors are looking to support this trend. Out of 14 participating vendors, 11 also offer Supply planning functionality. Providing the integration of demand planning applications with planning functionality for Sales and Operations Planning is high on the vendors’agendas.

Forecasting as a collaborative business process
Companies are making the transition from merely statistical forecasting to demand planning; various departments and supply chain partners share information in formal demand review sessions and responsibilities have been assigned for demand planning activities. Vendors of demand planning tools have facilitated this transition and offer more system support for collaborative forecasting like workflow management and multi-level forecasting.

Two dominant players in the Benelux
SAP and Infolog are the two leading players in the Benelux demand planning applications market: SAP as a worldwide vendor with the majority of its implementations in large organisations and Infolog as a regional vendor with the majority of its implementations in medium-sized organisations. Together these two vendors represent 65% of all recent implementations.

Industry focus
Consumer Products and Food & Beverages industries together account for almost 50% of all current demand planning implementations in the Benelux and remain an important focus for demand planning vendors: almost all vendors indicate that they target these industries. Companies in Automotive, High Tech, Pharma, Chemicals and Retail are targeted by between 40 and 50% of the vendors. Other industries have an even more limited choice of demand planning applications.

About Capgemini
Capgemini, one of the world’s foremost providers of Consulting, Technology and Outsourcing services, enables its clients to transform and perform through technologies. Capgemini provides its clients with insights and capabilities that boost their freedom to achieve superior results through a unique way of working, which it calls the Collaborative Business Experience. Present in over 30 countries, Capgemini reported 2006 global revenues of EUR 7,7 billion and employs 82,000 people worldwide. More information is available at www.nl.capgemini.com.

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Press contact
Madelon Kaspers
Tel.:+ 31 (0) 30 689 2453
E-mail: madelon.kaspers@capgemini.com