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Cars Online 05/06: Creating Opportunities for Revenue Growth and Cost Reduction

Vehicle manufacturers can steer demand and improve performance with stronger consumer knowledge, according to new global survey.


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  • Gepubliceerd op:
    2005-11-17 03:45 PM

Capgemini’s seventh annual Cars Online study – which surveyed consumers, dealers and manufacturers in China, France, Germany, UK and U.S. – compares consumers’ actual needs, demands and preferences with dealers’ and vehicle manufacturers’ perceptions.

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